How Does a Marketing Strategy Become a TV Ad Campaign? Here’s How Landlord Loans Just Did It.
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The Advantages of Hiring a One Person Video Crew
Streamlined, Cost Effective Production With a One Person Video Crew Is a Growing Trend. Is It Right For You?
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What’s the Secret to Effective Patient Testimonials?
The Best Patient Testimonials All Have One Powerful Trait In Common—They’re Relatable to Other Patients.
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Attorney TV Advertising Versus Video Marketing
What’s the Best Way For Law Firms To Find New Clients—Attorney TV Advertising or Video Marketing?
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The Advantages of Advertising On Streaming TV
Is Advertising On Streaming TV Services Right For Your Business? Here's What You Need to Know.
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What Is Brand Authenticity And Can It Be Faked?
Brand Authenticity Is More Important Than Ever. It's Also Misunderstood By a Lot of Marketers.
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Why You Should Use Humor In Video Marketing
There's a Really Simple Reason Why You Should Use Humor in Video Marketing—People Love to Laugh.
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Marketing In a Pandemic: Masks Or No Masks?
Should People in TV Ads and Videos Wear Face Masks? Here's a New Study About Marketing In a Pandemic.
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Why Affordable TV Commercials Don't Have to Look Cheap
What's the Secret to Making Low Budget, Affordable TV Commercials Look More Expensive and Professional?
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Use OTT Media To Reduce TV Advertising Cost
OTT Media Buys Are More Specifically Targeted, So TV Advertising Cost Goes Down.
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New Recruitment Marketing for Yancey Brothers
This New Recruitment Marketing Campaign for a Caterpillar Dealer Targets Specific Groups for New Hires.
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How To Make Fundraising Videos More Effective
Whether It's Cause Marketing or Supporting a Nonprofit, the Best Fundraising Videos Make an Emotional Connection With Donors.
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Are Advertising and Content Marketing the Same Thing?
No, Advertising and Content Marketing Are Not the Same. Which One Is Right for Your Business?
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A Fresh Advertising Campaign About Farm Fresh Food
When You Have As Many Selling Points As Farmview Market, It Takes an Advertising Campaign To Cover Them All.
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Why Do You Need an Experienced Storyteller?
When Unexpected Things Happen, an Experienced Storyteller Can Keep Your Production on Track.
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Here’s To the Father of Funny Advertising
If You’ve Ever Laughed at Funny Advertising on TV, Radio, or the Super Bowl, You Have Jack Benny to Thank.
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